Erika Reyes Angel

ACD - Creative - Art Director

THE MILLION DOLLAR BET

2024

Nearly half of Americans think that the U.S. at large is not generous, but we still believe human nature is more generous than what that study shows. So, we decided to put that to test. With the big bucks.

The Million Dollar Bet is a social experiment designed to challenge and explore the fundamental generosity of humanity.

“You guys give me a lot of hope in humanity. So, thank you!”

— Skye - Contestant

CASE STUDY

FILM

TEASER

TRAILER

Each participant thinks they are coming in for professional advice from Tiffany Aliche to get their financial goals on track.

Tiffany Aliche — also known as The Budgetnista — is a personal financial educator, author of the New York Times Best Seller “Get Good With Money,” and star of the Netflix® documentary “Get Smart With Money.”